Erik Ayers is the founder of GoodSeeker, where he helps organizations successfully engage stakeholders, activate values, and accelerate growth through story-led marketing, go-sales, recruitment, and trust-building strategy.
A former Chief Marketing Officer at MorganFranklin Consulting, Erik has over 20 years of driving integrated go-to-market campaigns in professional services, government, and purpose-driven sectors. Earlier roles at PwC and the Fairfax County Economic Development Authority informed his expertise in strategic communications, place-based marketing, and brand positioning.
Erik brings a rare blend of marketing leadership, business development know-how, and hands-on execution. Through GoodSeeker Consulting, he advises clients on narrative-driven growth, GTM planning, EVP activation, recruitment marketing, and internal communications—often building systems and messaging from the ground up. He’s especially known for helping underdog brands and resource-strapped teams gain traction fast by turning real stories into strategic fuel.
Based in McLean, VA, Erik is available for fractional, advisory, or project-based work across the U.S.
Veritux independent consultants are available where you need them – in all major markets and every global region.