Erik Ayers

Erik Ayers - Member Profile

McLean, VA

MSPP, Georgia Inst of Tech
PwC
MorganFranklin Consulting
Fairfax Country Economic Dev Authority
Independent Professional

Erik Ayers is the founder of GoodSeeker, where he helps organizations successfully engage stakeholders, activate values, and accelerate growth through story-led marketing, go-sales, recruitment, and trust-building strategy.

A former Chief Marketing Officer at MorganFranklin Consulting, Erik has over 20 years of driving integrated go-to-market campaigns in professional services, government, and purpose-driven sectors. Earlier roles at PwC and the Fairfax County Economic Development Authority informed his expertise in strategic communications, place-based marketing, and brand positioning.

Erik brings a rare blend of marketing leadership, business development know-how, and hands-on execution. Through GoodSeeker Consulting, he advises clients on narrative-driven growth, GTM planning, EVP activation, recruitment marketing, and internal communications—often building systems and messaging from the ground up. He’s especially known for helping underdog brands and resource-strapped teams gain traction fast by turning real stories into strategic fuel.

Based in McLean, VA, Erik is available for fractional, advisory, or project-based work across the U.S.

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