Jared has 25+ years’ experience serving leaders across numerous industries, including life sciences, automotive, financial services, grocery, and media/entertainment. His specialties include data-driven customer acquisition and retention, digital customer experience design, journey mapping, measurement strategy / KPI definition, data governance, and data privacy.
Prior to founding Chief Data Solutions in 2020, Jared formed and led the Data Strategy team at FordDirect, a Ford- and dealerowned joint venture that provides strategic digital marketing solutions to its shareholders. Jared wrote net-new customer engagement strategies and executed derivative projects, including lead-generating and e-commerce web experience development, multi-channel customer engagement capabilities, and privacy risk mitigation programs. He also started and led FordDirect’s very first data governance discipline.
Jared holds an MBA from the University of Michigan Ross School of Business and a BS in Electrical Engineering from Tufts University.
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