John Yurcisin - Member Profile

John Yurcisin is an accomplished leader with a global mindset and >25 years of experience leading worldwide teams across two different chapters of his career – as a product executive and previously as a marketing executive.

He leads with a growth mindset and is passionate about bringing teams together to drive innovation, delighting customers by building world-class customer experiences, and creating sustainable growth in e-commerce or for non-profits.

Most recently, John was Chief Product Officer at Change.org – the world’s largest petition platform using technology to empower hundreds of millions of users to create the change they want to see.

He was responsible for teams in Product Management & Development, Account Management, Analytics, Design, and Marketing. He was able to help turn around the organization in <12 months to be profitable and sustainable.

Over 10+ years, John had four roles leading numerous product and technology teams at Amazon, innovating solutions for customers, direct-to-consumer brands, and small businesses – including scaling two startup efforts and leading two large, mature businesses.

Some highlights include: launching four rapid-growth product initiatives, each of which drove more than $1 billion in revenue within their first year; managing a $11 billion P&L and growing it 35% YoY; responsible for 15+% of North American contribution profit.

Before Amazon, John held marketing leadership roles in Hong Kong at UBS and Ogilvy, and before that in Chicago with HSBC and Hyatt Hotels. In each of these marketing roles in data-rich, high-touch, customer service industries, John excelled at delighting customers and addressing their needs by leveraging data and building creative solutions across global teams.

John ‘bleeds purple’ with three degrees from Northwestern University in Evanston, IL, an MBA from the Kellogg School of Management, an MS from the Medill School of Journalism’s Integrated Marketing degree, and a BS from Northwestern University.

John is also a proud Mexican-American. He currently resides in Seattle where he is focusing on his volunteering activities, mentoring the next generation of product leaders in the startup community and at the Foster Business School at the University of Washington, and spending time with his two young sons.