6 languages, 4 continents, and 20+ years of strategic and hands-on marketing leadership with preeminent multinationals, Fortune 500 media groups, Grammy®-winning audio tech companies, and Silicon Valley tech start-ups.
Right before he was awarded a Fulbright Scholarship by the U.S. Department of State, Saf founded his first start-up at age 24 with clients including Georgetown, Oxford, and Cambridge Universities. He then went on to launch and grow over 35 products and services on 4 continents, lead multinational and multicultural teams, and manage integrated campaigns with top creative agencies (BBDO, Leo Burnett), media agencies (Horizon, Zenith, Starcom), and PR agencies (Hill & Knowlton). He gained valuable global strategic and operational expertise with leading multinationals such as Orange Telecom, General Motors, USA TODAY, and OOREDOO before going back to the entrepreneurial scene in the heart of San Francisco, building brands and growing marketing teams for SaaS platforms like SMULE and recently as CMO for the iconic Auto-Tune® / Antares Audio.
His passion paved the way to earning many creative awards, prestigious public speaking engagements on University campuses and at top tech & entrepreneurial gatherings (The Global Entrepreneurship Summit hosted by president Barack Obama, MoDev), mentorships at leading orgs (Audio Developer Conference, US State Department, Gener8tor), as well as being interviewed by major news outlets like the International Business Times or France’s #1 business news channel BFM.
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