Sam Abiad brings over 20 years of management experience in leading sales and operations organizations with multiple Fortune 500 companies. He has managed key sales business processes, including strategy, business development, and execution.
Sam began his career in operations management at Ford Motor Company working in material planning and logistics before transitioning to media and joining NBCUniversal where he worked at implementing various systems and operational improvements within Sales, Finance, Research, and Technology. Sam then focused on Ad Sales when he joined Univision Communications first as a VP in Commercial Operations and ultimately as the SVP for Ad Sales Strategy and Operations. In this role, he designed, developed, and implemented a set of Advanced Advertising capabilities that included audience-based buying on TV, addressable advertising through connected TVs, TV attribution modeling, a self-serve tool to automate the process of buying media, in-content virtual advertising, and interactive advertising elements.
He is a graduate of Wayne State University where he earned an MBA in Management.
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