Sebastian Schelper is the founder of bq.Capital, a strategic advisory firm that guides CEOs and family offices — especially founder-led and family-owned enterprises — to turn complex businesses into companies people love and are proud to own:
Brands that attract Raving Fans who pay a premium, stay loyal, and refer others.
He brings 25+ years of leadership with BMW Group, where he served as production strategist and strategic innovation lead, helped found BMW i (“born electric” i3 & i8), and advanced autonomous-driving ventures in Shanghai and Silicon Valley.
His current focus is defining and implementing a company’s Fusion.Core — the emotional center of gravity that aligns strategy, innovation, and customer experience so organizations shift from competing on features to winning through felt value and reputation. Typical work includes growth and positioning strategy, premium pricing and offer design, and C-level advisory on stakeholder alignment.
Originally from Germany and now based in La Jolla, California with his wife and two daughters, Sebastian is happy to collaborate with fellow Veritux members on projects involving strategic innovation & positioning, emotional differentiation, and raving-fan customer journeys.
Veritux independent consultants are available where you need them – in all major markets and every global region.
