How to Identify the Value of Influencer Marketing and Impact of Infringement

May 21, 2019 6:06 am Published by

Brain Buss co-authored an article published in Attorney at Law that identifies the four factors used to determine whether a celebrity is a strong fit with a product and if the company has benefited financially from the celebrity’s social media posts.

Brian will share his expertise on intellectual property at the Influencer Marketing Conference & Expo in Los Angeles, on July 9-11

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This post was written by henrietta.poirier

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