Episode 124: Invite your clients to an open rehearsal

January 4, 2019

Right before Christmas, I went with my family to an open rehearsal of the New York Pops at Carnegie Hall. It was a lot more fun than going to the formal, black tie performance later that evening.

It made me think – how can I make my interactions with clients more like that rehearsal – loose, creative, fun, authentic, human – instead of like the formal performance.