Episode 411: David A. Fields on Fishing Lines

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May 12, 2021


David A.Fields is a consulting firm expert and author. He has helped hundreds of boutique and solo consulting firms grow, increase margins, and create lucrative, lifestyle-friendly businesses. This episode is taken from a session that David A. Fields led for the Umbrex and Veritux communities on how to craft your fishing line.

Key points include:

  • 06:06: The two-by-two grid
  • 08:32: Solving precise problems
  • 10:17: Mistakes in fishing lines
  • 11:07: Generic problems, generic targets, conjunctions and comets 


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